Privacy policy
Privacy Policy
This Privacy Policy explains how WonderLab Kids collects, uses, and shares your personal information when you visit or make a purchase from wonderlabkids.shop.
By using our website, you agree to the collection and use of information as described in this Privacy Policy.
Personal Information We Collect
When you visit our website, we automatically collect certain information about your device. This may include your web browser, IP address, time zone, device type, and some cookies installed on your device.
As you browse our website, we may also collect information about the pages or products you view, the websites or search terms that referred you to our store, and how you interact with the site. We refer to this as Device Information.
We collect Device Information using technologies such as:
Cookies — small data files placed on your device that may include an anonymous unique identifier.
Log files — files that track actions on the website and collect information such as your IP address, browser type, internet service provider, referring and exit pages, and date/time stamps.
Web beacons, tags, and pixels — electronic files used to record information about how you browse and interact with our website.
When you make or attempt to make a purchase, we collect certain information from you, including your name, billing address, shipping address, email address, phone number, order details, and payment-related information. We refer to this as Order Information.
Payment information is processed securely through our payment providers. We do not store full credit card details on our own servers.
When we refer to Personal Information in this Privacy Policy, we mean both Device Information and Order Information.
How We Use Your Personal Information
We use Order Information to:
- Process and fulfill your order
- Arrange shipping and delivery
- Send order confirmations and updates
- Communicate with you about your order
- Provide customer support
- Screen orders for potential fraud or risk
- Send product updates, offers, or marketing messages when permitted
We use Device Information to:
- Help detect fraud, abuse, or suspicious activity
- Improve our website experience
- Understand how customers use our store
- Measure the performance of marketing campaigns
- Provide relevant advertising and promotions
SMS & Mobile Marketing
If you choose to opt in to SMS marketing from WonderLab Kids, we may use your phone number to send you promotional offers, order updates, shipping notifications, customer support messages, and other marketing communications.
Message frequency may vary. Message and data rates may apply depending on your mobile carrier.
You may opt out of receiving SMS messages at any time by replying STOP to any message we send. For help, reply HELP or contact us at support@wonderlabkids.info.
Consent to receive marketing text messages is not a condition of purchase.
We do not sell, rent, or share your SMS opt-in data, phone number, or SMS consent information with third parties for their own marketing purposes. Your information may only be shared with service providers who help us deliver SMS services, and only to the extent necessary to provide those services.
We may store your phone number, opt-in status, and consent information for compliance, auditing, and customer support purposes.
Sharing Your Personal Information
We may share your Personal Information with trusted third-party service providers who help us operate our store, process payments, fulfill orders, deliver products, communicate with customers, provide marketing services, and improve our website.
For example, we may use Shopify to power our online store and Google Analytics to help us understand how visitors use our website.
We may also share your Personal Information when required to comply with applicable laws, respond to lawful requests, protect our rights, or prevent fraud or misuse of our services.
Behavioral Advertising
We may use your Personal Information to provide relevant advertisements or marketing communications that may interest you.
This may include using cookies, pixels, or similar technologies to show WonderLab Kids ads on other websites, search engines, or social media platforms.
You may be able to opt out of certain targeted advertising through your browser settings, ad platform settings, or industry opt-out tools.
Do Not Track
Please note that our website does not change its data collection and usage practices when a “Do Not Track” signal is received from your browser.
Your Rights
Depending on where you live, you may have the right to access, correct, update, or request deletion of the personal information we hold about you.
If you would like to exercise these rights, please contact us at:
If you are located in the European Economic Area, United Kingdom, or similar regions with applicable privacy rights, please note that we process your information to fulfill orders, provide customer support, and pursue our legitimate business interests. Your information may be transferred outside of your region, including to countries such as the United States and Canada.
Data Retention
We retain your Order Information for our records unless and until you ask us to delete this information, subject to any legal, tax, fraud prevention, or business record requirements.
Children’s Privacy
WonderLab Kids sells children’s products, but our website is intended for use by adults, parents, guardians, and gift-givers.
We do not knowingly collect personal information directly from children. If you believe a child has provided us with personal information, please contact us at support@wonderlabkids.info so we can review and take appropriate action.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, legal requirements, or operational needs.
Any updates will be posted on this page with the revised effective date.
Contact Us
For questions about this Privacy Policy, your personal information, or your privacy rights, please contact us at:
WonderLab Kids
Email: support@wonderlabkids.info